Subaru Rally Team USA Wraps Up 2016 with 1 - 2 Finish At LSPR

David Higgins and co-driver Craig Drew won the final round of the 2016 Rally America National Championship this weekend at the Lake Superior Performance Rally. SRTUSA teammates, Travis Pastrana and Robbie Durant finished second in their matching Open Class Subaru WRX STI rally cars.

Going into Day 2 of the Houghton, Michigan based event, David Higgins and Craig Drew had solid lead in the #75 WRX STI. However, rather than charge hard for the win…

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Subaru of America, INC. Reports Record September Sales

Subaru of America, Inc. today reported 54,918 vehicle sales for September 2016, a 3.5 percent increase over September 2015 sales of 53,070. The company also reported year-to-date sales of 446,887 vehicles, a 4.2 percent gain over the same period in 2015.
September marked the 31st consecutive month of 40,000+ vehicle sales for the company. Outback and Crosstrek sales were notably strong as each carline achieved its best September ever. Outback posted a 12.2 percent increase, Crosstrek posted a 11.4 percent increase, while Forester posted a 3.4 percent sales increase in September…

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Subaru of America Celebrates Its Love of Pets During Ocotober "Subaru Loves Pets" Initiative



This October, Subaru of America, Inc. has once again kicked off its “Subaru Loves Pets” initiative as part of the brand’s Love Promise platform. More than half of Subaru drivers are also pet owners, and the automaker remains committed to keeping the entire family safe, including beloved pets. As part of this commitment to animal welfare, Subaru retailers across the country will activate several programs that will help animals in need.
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Subaru of America Partners with Challenger Center To Inspire the Mars Generation


Challenger Center, a leading science, technology, engineering and math (STEM) education organization, is proud to announce a new partnership with Subaru of America focused on the development of Challenger Center’s new Mars-themed mission. Subaru has specifically invested in the creation of a professional development program for teachers, empowering them to bring STEM lessons to life through the theme of Mars exploration.

“Challenger Center is extremely proud to be partnered with one of the most…
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New Driver is Announced for Subaru's WRX STI GRC Supercar


Subaru adds a new driver to their WRX STI GRC team in LA. He’s a rally legend in Japan. Will age be a factor?

Subaru Rally Team USA has announced a new driver for the WRX STI GRC supercar for the final round in LA. He’s a Japanese rally legend and his name is Toshihiro Arai. His fans call him “Toshi”. He will be competing with teammates David Higgins and Chris Atkinson who raced in the last Seattle, WA GRC round.

A long and successful rally career


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2017 Subaru Outback: All Around Activity Wagon



The 2017 Subaru Outback is highlighted with a new, top trim level. Available in 2.5i and 3.6R models, the new Touring model rests at the top of an Outback lineup that now lists six models, with prices ranging from $25,645 (2.5i) to $38,195 (3.6R Touring).

Exterior cues for the 2017 Outback Touring include a dark gray grille insert and 18-inch wheels; silver colored, low-profile roof rails; and chrome-plated lower…

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Meet The Airstream You Can Pull Behind A Subaru


The iconic Airstream silver bullet just got smaller, good news if you don’t drive a full-size pickup.

Airstream today announced the launch of its newest travel trailer, the Airstream Basecamp. With a base weight of 2,585 pounds, you can pull it behind a Subaru Outback.

Loaded with gear, it has a trailer capacity of 3,500 pounds. You’ll need a slightly larger truck for that.

But most small pickups and SUVs, and…

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New World Of Possibilities For Subaru



Subaru is switching to a new global architecture that it says will guarantee competitiveness through 2025.

The Subaru Global Platform is designed for gasoline, hybrid and plug-in hybrid and electric powerplants. The first car on the market using the global architecture will be the redesigned Impreza compact that goes on sale at the end of the year.

Subaru is also improving its semiautonomous systems to prepare for a self-driving car in the coming decade. In…

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How Subaru Commits To Keep You Safe On The Road



Subaru has always been about safety and they continue to improve their safety system called EyeSight. How will it keep you safer?

Subaru of America wants consumers to know what their commitment is to keeping families safe. They just launched two new television spots, using their new 2017 Outback wagon and Legacy sedan to show their commitment to keeping families safe on the road. Subaru has always been about safety and they continue to improve their safety system called EyeSight.

Subaru will begin showing two new TV spots today, (Aug 29) that let consumers know about their commitment to keeping…

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Bark If You Like Subaru

 

In helping customers find the right vehicle, good car salespeople try to learn something about who will use the car and for what primary purposes. Think minivans for soccer moms, sports cars for speed demons.

But with so many people bringing their dogs along for the ride, the canine crowd factors into car shopping, including test drives, according to an Autotrader survey of pet owners. It is released today, National Dog Day.

Sixty-six percent of…

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